Using the Provenza Old World Collection to Create a Rustic Look

It’s our featured product for October 2020! Click here to stock up and save 5% on the flooring in this great collection.

The Provenza Old World Collection features wire brushed, hand distressed, and hand scraped wood floors paired with a carbonizing technique to produce a unique floor which offers incredible durability. Unlike most other prefinished engineered wood floors, this flooring features a UV-cured oil finish rather than an aluminum oxide finish. 

Here are some situations in which the Old World collection would be a perfect choice for flooring: 

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  • Rustic kitchen
  • Farmhouse inspired living room
  • Vacation homes 
  • Air BnB investment homes 
  • Café/restaurant
  • Anywhere else you’d like to bring a taste of the “old world,” or a rustic look

There are 19 colors to choose from, either ensuring that your client’s style is well matched, or that you can create a style that works well for them.

These floors feature cracks and character marks, like a truly rustic reclaimed flooring, because wirebrushing, hand distressing and hand scraping are involved in the production process. 

These floors are engineered to give them added stability, meaning that you can install them in locations that experience wide fluctuations in temperature and humidity throughout the year without worrying about problems like extreme cupping or gapping

Most Provenza Old World floors are select to medium character grade, with lengths up to 6 feet. They are perfect for the client looking for a traditional or rustic look in their environment. 

Here’s a preview of some of the distinct options offered in this collection:

Expand your offerings to your clients and the style of your portfolio with the Provenza Old World Collection!

About Provenza

Provenza is a leading U.S.-based floor manufacturer with over 32 years of experience. The artisans at Provenza provide their old world skills with modern innovations in flooring technology to create truly unique floors. 

Click here to stock up and save 5% on the Provenza Old World collection through 10/31/20. 

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